The Recover Story


Our mission is to create the best, most environmentally friendly and socially responsible products possible, and to educate and inspire those around us to live and work for a sustainable tomorrow.

Recover was created as a result of serendipity, innovation amidst circumstance, and the shared love of the outdoors. The world is constantly changing, and at the beginning and end of each day, it’s up to all of us to decide how we engage with what’s out there in the given moment. In all we do at Recover, we choose to take what’s out there and make positive impact that inspires and realizes a more sustainable tomorrow today.

“In starting Recover with John, there were no reservations. It was more of a ‘We're running with this, and using 100% recycled apparel as a vehicle to do good and drive much-needed positive change in something we deeply care about... the natural environment.” -Bill Johnston, President and Co-Founder

Ever inspired by y'all, our story continues.