Recover was started by people who love the outdoors. While Recover has grown, the fundamental roots of our company and team remain the same. We are runners, skiers, mountain bikers, kayakers, surfers, paragliders and yogis. We are engaged community members and avid sidewalk trash picker-up-ers.
We are educators, students, environmentalists, and good beer appreciators. But we know all beer tastes good after a butt-kicking ride. We see those that charge for a sustainable tomorrow in the field, in the office and on the trail every day as inspiration, and we see all kids in our lives as reason to charge harder, so that they too may experience the fundamental magic and necessity of wild places. We wholly believe in what we do for work, and are proud to take part in a solution rather than a problem.
While we do our best not to take ourselves too seriously, we do take the challenges right out all of our local and global back doors very seriously. Last year, people in the United States alone used an estimated 50 billion disposable plastic water bottles, and with a nationwide recycling rate of only 23%, this means that over 38 billion plastic water bottles ended up in local landfills and waterways. Plastic pollution impacts both human and environmental health. It’s a big deal.
Through Recover’s innovative process and supply chain, we very intentionally take concrete action to address issues of plastic pollution, global climate change, and sustainability and health of our community and environment, all of which are inextricably connected.
What we do may seem simple: make 100% recycled apparel and accessories from recycled plastic bottles and upcycled cotton- but, to us, partnering with international and national nonprofits and businesses, creating programs that support our environment and artists, volunteering locally and globally, diverting 5.4 million plastic bottles from the trash, and saving 20.3 million KWH of energy, 8.4 million lbs of CO2 emissions, and 1.4 gallons of water doesn’t have to be complicated.
If we ever get stuck while carving the waves of innovation forward, we recognize that a ride, run, paddle or namaste will usually work it out.
Ultimately, we are a team that works hard and plays hard, engages in community and in environment, and unites in our mission.