Recover Brands is excited to announce a new relationship with Headsweats, an innovator in performance headwear. Effective immediately, Recover has assumed all managerial and oversight responsibilities for Headsweats' brand, marketing, sales, and leadership.

Founded in 1998, Headsweats began with a mission to prevent sweat blindness and minimize sun exposure for cyclists. Over its celebrated 28-year legacy, the brand has grown to supply high-quality performance headwear to world-class and recreational athletes alike, as well as a wide range of endurance events.

This new alignment is a natural fit, as Recover and Headsweats (along with sister brand Boxercraft) share the same ownership group, Intradeco Apparel, and have already worked together in various joint efforts. Recover and Headsweats both serve customers in the endurance sports and event industry as well, and this new arrangement allows for a more efficient workflow for our customers and our operations.

While now under the same management, both Recover Brands and Headsweats will maintain unique brand identities, distinct product offerings, and outward communication strategies. Both brands will continue to operate independently, focusing on complementary efforts, products, and achieving greater operational efficiencies.

Customers can expect the same exact cuts, fits, and quality from both Recover and Headsweats, as supply chains remain unchanged. While the wholesale and retail ordering process will stay the same, customers may notice minor updates to current offerings and the introduction of new products soon.

This new path forward will enhance overall offerings and provide a broader selection of complementary product lines for customers. By bringing together Recover’s deep commitment to sustainability and Headsweats’ expertise in innovative, performance-driven headwear, this move is designed to better support both customer bases and to further solidify both brands as market leaders in athletic apparel and headwear.

Recover is honored to manage and steward the Headsweats legacy, a commitment to delivering exceptional performance headwear that helps athletes perform their best. This partnership marks a significant milestone for both brands and their dedication to the athletic, endurance, and active communities.